Southwest Airlines Internet Exercise Research Paper

Southwest Airlines Internet Exercise - Research Paper Example They have renewed their relationship with Varolii Corporation to promptly reach customer, employees, and pilots with crucial and timely information. The third aspect is their most famous one and that is low fares, for they provide customers with flexible and different packages, which includes budgeted fares for a particular destination and they also offers a weekly saving program where they constantly inform customers on new low-cost deals regarding hotel, car and air service. Â  These aforementioned factors are also a basic element of management strategy, for the employee and staff of the firm are managed in such a way that they are motivated to provide customers with all three elements. Moreover, in the face of rising fuel prices, security issues and customer expectations, Southwest has employed the three elements to keep their ranking in the top ten best US airlines. Â  As to the last part, I have traveled in the Southwest Airlines and, since I had traveled to urban cities, the experience was good and satisfying for me. Regarding other airlines, such as Emirates the quality, speed and service are very appropriate and excellent, however, their major drawback is their high cost, which makes them inaccessible to price sensitive customers.